The entitlement from some in-home daycare providers will be your downfall.
Let’s actually talk facts.
First—if you have to remind people how important you are… those aren’t your clients.
I’ve done both.
7 years in-home.
24 years running centers.
Owned both.
So this isn’t opinion—it’s math. Homes should not be charging the same—or more—than centers. Business 101. Let’s break it down.
My center:
- $19,141/month lease
- 12,000 sq ft
- 17 classrooms
- 27 employees
- $65,000/month payroll
- Payroll taxes
- Insurance
- Quarterly Taxes
- Van payments
That alone should end the conversation. But it doesn’t.
Add in :
- $13,000/month in food - 95 gallons of milk alone
- CPR/First Aid and ongoing training for 27 staff
- Required master teachers per 20 students
- $18/hour wages to meet staffing requirements
- 7 computers + 17 teacher iPads for 17 classrooms
- IT support
- 42 cameras with audio
- 21 phones
- 10 A/C units
- 2 hot water tanks
- 17 toilets
- 21 sinks
Every one of those = a service call, a repair bill, or replacement cost.
Centers pay for:
- Lawn care
- Pest control (on a large scale—not a backyard)
- Plumbing
- HVAC
- Curriculum? $1,890/month for accreditation-based programming.
- Bookkeeping
- Communication with 177 students parents
- Payroll services
- Credit card processing fees
- Transportation - Vans, gas, maintenance, AND required training. You can write off your personal vehicle—we can’t.
Now let’s talk about homes.
- You write off a portion of your mortgage, utilities, and household expenses
- You use items your family already owns and write them off
- No commercial lease
- Minimal or no payroll
- No large-scale maintenance
- No facility overhead
Ratios?
Regulated. Same rules... but you make money starting at the first kid enrolled because you don't have payroll.
Centers runs: 1:7... So no—“more one-on-one”! It's not accurate unless it’s literally one child/ one teacher. And consistency? Centers stay open (based on my center) ~10 closure days a year.
No scrambling when someone is sick. Parents aren’t left hanging.
So again—Why are we charging the same rates? Do you really think parents can’t do the math? Because they do.
There is no justifiable reason for in-home daycares to charge as much—or more—than centers when the cost structure isn’t even close. I’ve managed both. I know the numbers. Parents know when they’re being overcharged. And they don’t stay where the math doesn’t make sense.
🎤 Drop.